A 75-year-old woman was recently arrested by the Georgian police after she single-handedly cut off Internet connections in Georgia and neighbouring Armenia.
AFP reports that the pensioner was digging for scrap metal with the intention of stealing it when she stumbled upon a fibre-optic cable which runs through Georgia to Armenia, forcing thousands of Internet users in both countries to lose Internet connection for several hours. Georgian Railway Telecom, the company that owns the cable, said that the latest damage was serious, causing 90 percent of private and corporate Internet users in Armenia to lose access for nearly 12 hours while also hitting Georgian Internet service providers.
“I cannot understand how this lady managed to find and damage the cable. It has robust protection and such incidents are extremely rare,” Giorgi Ionatamishvili, Georgian Railway Telecom’s marketing head, told AFP.
Apparently, this wasn’t the first time it happened. In 2009, another scavenger damaged a fibre-optic cable while hunting for scrap metal in the impoverished ex-Soviet state, forcing many Georgians’ Internet connections to get interrupted.
The woman has been charged with damaging property and could face up to three years in prison if convicted.
A 75-year-old woman was recently arrested by the Georgian police after she single-handedly cut off Internet connections in Georgia and neighbouring Armenia.
AFP reports that the pensioner was digging for scrap metal with the intention of stealing it when she stumbled upon a fibre-optic cable which runs through Georgia to Armenia, forcing thousands of Internet users in both countries to lose Internet connection for several hours. Georgian Railway Telecom, the company that owns the cable, said that the latest damage was serious, causing 90 percent of private and corporate Internet users in Armenia to lose access for nearly 12 hours while also hitting Georgian Internet service providers.
“I cannot understand how this lady managed to find and damage the cable. It has robust protection and such incidents are extremely rare,” Giorgi Ionatamishvili, Georgian Railway Telecom’s marketing head, told AFP.
Apparently, this wasn’t the first time it happened. In 2009, another scavenger damaged a fibre-optic cable while hunting for scrap metal in the impoverished ex-Soviet state, forcing many Georgians’ Internet connections to get interrupted.
The woman has been charged with damaging property and could face up to three years in prison if convicted.
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Texas Open: Kevin Na sets PGA Tour record for worst par-4 hole with 16
Kevin Na set a new low Thursday for the worst par-4 hole in the PGA Tour record books, shooting a 15 to plummet to 10-over following a nightmarish sequence of shots.
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Daily Kos: Fox <b>News</b> ties suicide to Obama speech
But with the other option being to talk about the Republican plan to abolish Medicare, apparently politicizing this young man's death looked a whole lot better to Fox News. Pathetic. (h/t Balloon Juice) ...
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Former ABC <b>News</b> President David Westin Announces Next Move - The <b>...</b>
He's named president and CEO of the News Licensing Group, launching this summer.
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As rumors of a later-than-usual iPhone launch for 2011 persist, a new report reveals that the notoriously secretive Apple is being even more careful than usual when dealing with overseas suppliers.
"Apple is keeping its iPhone 5 cards extra close to the vest on this launch to avoid a falloff in iPhone 4 demand ahead of a refresh, especially given the February launch of the CDMA iPhone 4 with Verizon," Analyst Brian White with Ticonderoga Securities said in a note to investors on Friday. He believes that the iPhone 5 could still launch in June or July, as previous models have.
White noted that various rumors have pointed toward a launch later than June this year for the fifth-generation iPhone. One report from March alleged that Apple has not even begun ordering components for the anticipated "iPhone 5," and the device is slated to arrive in the company's 2012 fiscal year, which begins in late September.
And a third report alleged that Apple is working on a major revamp of iOS, its mobile operating system, for version 5.0. New features like cloud-based storage of music, photos and video are rumored to arrive in the update this fall, likely alongside new iPhone hardware.
But despite all of those reports, White isn't yet convinced that the iPhone 5 will be introduced later than its typical June or July timeframe.
"Although we do not have a smoking gun that definitively rules out a delayed autumn unveiling or one that supports a launch this summer, there is a pattern of activity in motion with the supply chain that makes us question a delayed launch," he said.
White also cited sources who indicated that iPad sales could reach up to 40 million units in calendar year 2011. And supply chain sources also indicated that disruption from the earthquake and tsunami disaster in Japan will actually end up benefitting Apple, as suppliers will "rush to support Apple at the expense of competitors."
The analyst already revealed earlier this week that Apple has been offering upfront cash payments to component suppliers in order to secure components in the wake of the disaster in Japan. Apple has apparently also been using a "three cover guarantee," referring to capacity, stock and price, to block out competitors and prevent them from building ample supply of devices.
As rumors of a later-than-usual iPhone launch for 2011 persist, a new report reveals that the notoriously secretive Apple is being even more careful than usual when dealing with overseas suppliers.
"Apple is keeping its iPhone 5 cards extra close to the vest on this launch to avoid a falloff in iPhone 4 demand ahead of a refresh, especially given the February launch of the CDMA iPhone 4 with Verizon," Analyst Brian White with Ticonderoga Securities said in a note to investors on Friday. He believes that the iPhone 5 could still launch in June or July, as previous models have.
White noted that various rumors have pointed toward a launch later than June this year for the fifth-generation iPhone. One report from March alleged that Apple has not even begun ordering components for the anticipated "iPhone 5," and the device is slated to arrive in the company's 2012 fiscal year, which begins in late September.
And a third report alleged that Apple is working on a major revamp of iOS, its mobile operating system, for version 5.0. New features like cloud-based storage of music, photos and video are rumored to arrive in the update this fall, likely alongside new iPhone hardware.
But despite all of those reports, White isn't yet convinced that the iPhone 5 will be introduced later than its typical June or July timeframe.
"Although we do not have a smoking gun that definitively rules out a delayed autumn unveiling or one that supports a launch this summer, there is a pattern of activity in motion with the supply chain that makes us question a delayed launch," he said.
White also cited sources who indicated that iPad sales could reach up to 40 million units in calendar year 2011. And supply chain sources also indicated that disruption from the earthquake and tsunami disaster in Japan will actually end up benefitting Apple, as suppliers will "rush to support Apple at the expense of competitors."
The analyst already revealed earlier this week that Apple has been offering upfront cash payments to component suppliers in order to secure components in the wake of the disaster in Japan. Apple has apparently also been using a "three cover guarantee," referring to capacity, stock and price, to block out competitors and prevent them from building ample supply of devices.
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In recent weeks we’ve shared articles on social media sites like Twitter, Facebook, LinkedIn and others. Now it’s time to look at how all these tools are changing the way you do business. By the way, we’d like to learn what kind of social media your business is using and why. Be sure to leave a comment below.
Strategy
How to be a social media leader. How to be a social media leader or authority. It’s a question surely on the mind of plenty of small business owners working to learn the vocabulary of the new online media. In the end, it may be easier than it looks. Check these simple tips. Small Business CEO
How to set up a small realization that business blog. Whether practitioners of small business social media nowadays would describe a format as “old school” as blogging as being a part of the social media is uncertain. We certainly consider it to be. In many ways blogging is the cornerstone of a strong online social presence and establishing a blog as the hub of your social media campaign requires learning some basics on establishing a small business blog. Dazzlin Donna
Marketing
How to use social media to build context. Gary Vaynerchuck is arguably one of the most innovative pioneers of the social media marketing approach, but in this interview he argues using the means open to small businesses today isn’t necessarily about the tools, it’s about the context. Find out why. The Rise to the Top
How to grow your social media fan base. Whether it’s Facebook or another comparable site, social media is about being social. To understand why this is harder than it might at first seem, check out this post on growing a social media fan base for your business. Like other online marketing, social media is about content. This post talks about how to use content and other tools to boost your number of fans. Premium SEO Solutions
Operations
How to create Twitter and other social media content. So, we know that using social media and frequently updating with content are the key to an effective social media marketing campaign. But what in the world can you say. As it turns out talking endlessly and pitching endlessly about your business on social media is NOT the answer. Follow this guide to participating effectively in social media WITHOUT being labeled a spammer. What’s your approach? Blog Godown
How bloggers have become much more influential than celebrities. When it comes to influencing purchasing decisions, people are more likely to listen to a blogger than a rock star. That’s according to a recent study suggesting the increased influence social media is having on purchasing decisions. If you haven’t yet considered social media and particularly blogging as part of your marketing campaign, you may want to read more. Fox News
Research
Why social media may not be your best traffic driving tool. A recent study suggests that as a strategy for driving traffic to your Website, social media may not be the best choice. Then again, the study goes on, for brand awareness its effectiveness may be somewhat higher. In the end, it’s important to remember that the tools you use must make sense to your business, says blogger Cynthia Boris. Don’t look to social media as a magic bullet. It’s a useful tool, nothing more. Marketing Pilgrim
How to create a successful social media strategy. Businesses seeking to take advantage of all aspects of the social media need to apply careful planing to their approach. The possibilities for crowdsourcing, studying of online customer conversation and other factors makes innovation easier as well. But with all these possibilities, where should your business begin? A well defined social media strategy is a good first step. 1 to 1 media
How to listen to social media and gain insight about your brand. Someone is talking about your business out there. But what are they saying and is it something you should even be worried about? Monitoring social media for positive and negative comments about your business can be a great strategy for constant innovation. Here’s more about how it works and how you can get involved. InformationWeek
Final Thoughts
Trying to figure out social media. One of the main issues for small businesses today, surprisingly, is not just deciding to implement social media but trying to figure out all of the possible implications. Social media is, after all, more than just a tool. It is a movement as well. The existence of social media is a hard reality and offers opportunities to small business of all kinds. But there are challenges too. Here are some important thoughts. Business 2 Community
class="dropcap">Bill Thomas used to be a climate change skeptic, not believing that humans could have influenced the dramatic atmospheric shift, but two weeks in the woods — and chats with scientists — changed his mind.
“I remember vividly that first day with Dr. Jess Parker; he showed us a chart of CO2 levels increasing about the time of the industrial revolution,” says Thomas, who works for HSBC bank and participated in a 2007 Climate Champions training program. There, a personal epiphany led to a job title change — the former relationship manager for HSBC Technical Services is now group head of HSBC Technology and Services Sustainability.
Teaching employees the science behind green corporate values and how to make their workplaces sustainable isn’t just for “green” show — done right, it’s good business strategy.
“There seems to be a huge growth of interest among companies to not just keep the environmental initiatives within a subset of employees, but to make it a pervasive part of the corporate culture,” says Krista Badiane, who manages the business and environment program at the National Environmental Education Foundation. And unlike broad, mandated rules — such as carbon caps — companies that create their own initiatives take ownership and credit for sustainable changes, which may well go beyond what laws would have dictated.
By cultivating current workers’ energy-saving ideas and environmental passions, companies can save resources, energy and money as well as boost their eco-friendly reputation. The key is to help employees learn why sustainability matters — for instance, unless it’s slowed, climate change could alter global landscapes and increase natural disasters in our lifetimes. And if employees realize what’s at stake, they’ll find ways to save resources at work — as well as at home.
Worker to Citizen Scientist
/> In a patch of woods in Edgewater, Md., bordering Smithsonian Environmental Research Center campus buildings, HSBC technology managers are intently straightening a measuring tape wrapped around a mature oak. Phil Clarke, from Portland, Ore., leans in and meticulously gets a reading of its diameter: 94.8 inches. During this weeklong Sustainability Leader training, he’s learning what scientists do and what shape the planet is in. He knows that the measurements taken today — even though what they reveal won’t be known for awhile — will help guide decisions that will keep our world sound for future generations.
His employer, HSBC bank — a global financial services company with 300,000 employees working in 8,000 offices and pre-tax profits topping $11 billion — decided to go carbon neutral in 2005. For the past three years, HSBC bank has partnered with EarthWatch Institute for an international study on climate change’s effects on tree growth, as well as a program that trains employees around the world in sustainability. When workers return to the office after their forest immersion, they find ways to integrate newly learned sustainability lessons in their spheres of influence.
Clarke and the other HSBC technology services managers from around North America — key decision-makers hand picked for the training — earn the title of Sustainability Leader. A larger two-week program trains HSBC employees from all levels — from cashier to marketing staffer — to become Climate Champions.
Such citizen science training helps corporate employees understand the mechanics of science — that systems are complex, and that there are no easy answers. “You learn what a critical state the world is actually in,” says Annette Fasolino of HSBC’s payment operations division in Buffalo, N.Y.
Having that up-close experience with scientists and ecosystems helps employees better grasp how climate change is impacting, and may impact, the world. “Many of these people go back and question their decisions, and make sure they’re making the most sustainable decisions,” says Thomas.
Cultivating the Grassroots
/> Though the partnership between HSBC and EarthWatch is unique, other companies are also looking to their staff for sustainable solutions. “There’s no one best program for a company to educate their employees,” Badiane says.
Some companies or groups of motivated employees organize green teams, which promote eco-friendly changes and teach colleagues sustainable alternatives. Initiatives range from banning disposable utensils in the lunchroom to redesigning an operating system to save raw materials. “Ideally, you’re getting some new ideas out of your employees,” says Deborah Fleischer, president of Green Impact, a sustainability consulting service.
Businesses also use social media sites such as Yammer — a private social network for companies — or online training to generate sustainable ideas.
Other companies dangle a carrot — awards and incentives — to get workers to make sustainable choices. Yogurt maker Stonyfield tied facility energy savings (based on energy use per ton of product) to employee bonuses. In this way, the company reduced energy use by more than 22 percent, according to a NEEF report.
To engage workers of all levels, eBay employed competition: a Big Green Idea Contest. To enter, employees identified ways the company could meet greenhouse gas reduction goals; then, employees voted on the top ideas. One idea, the eBay Box — simple, eco-friendly packaging that’s meant to be reused for eBay shipments — has become a useful tool that saves money and resources.
Unfortunately, some companies’ efforts are no more than greenwashing stunts to appear eco-friendly and keep up with their competition. Producing disposable trinkets with “green” logos or launching environmental-focused public relations initiatives while pushing pollution limits does not jive with true sustainability. The companies mentioned here, however, offer genuine solutions that leave a lighter footprint.
Two Kinds of Green
/> Such engagement can yield significant savings: One North American HSBC Climate Champion noticed that co-workers weren’t shutting down their PCs every night, wasting energy. Now, NightWatchman software automatically shuts down more than 6 million computers left on. During fiscal year 2010 in North America, the software coupled with an awareness program saved 4 million kilowatts per year of electricity and about 900 metric tons of carbon dioxide, which shaved $332,000 on energy bills.
At defense contractor Lockheed Martin, a Camden, Ark., building uses a software system to control lighting and air conditioning, leading to more than $200,000 in reduced costs and savings of 2,332 metric tons of carbon dioxide annually, according to the NEEF report. And at drugmaker Genetech, green teams slashed the use of bottled water, saving the company $200,000 a year by using filtered water machines paired with reusable bottles, according to a white paper by Fleischer, “Green Teams: Engaging Employees in Sustainability.”
But benefits to a company can’t always be calculated in dollars.
“By creating an engaged employee base, we’re really putting it into hearts and minds of employees, and that’s going to be much more powerful and long-term than saying ‘you must turn off your PC,’” says Sharon Walck, senior vice president of sustainability at HSBC North America.
Investing in and teaching sustainable values to workers also boosts retention, according to NEEF, which is extremely important to large corporations. The foundation says losing and replacing a good employee can cost a company between 70 percent and 200 percent of that employee’s annual salary.
And, Badiane says, “employees who are motivated want to work for a company that has the same values.”
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Small Business <b>News</b>: Small Biz Social Media Tips
In recent weeks we've shared articles on social media sites like Twitter, Facebook, LinkedIn and others. Now it's time to look at how all these tools are.
bench craft company
Daily Kos: Fox <b>News</b> ties suicide to Obama speech
But with the other option being to talk about the Republican plan to abolish Medicare, apparently politicizing this young man's death looked a whole lot better to Fox News. Pathetic. (h/t Balloon Juice) ...
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